youdonthavetocareabouteverything
2026
Every day, thousands of headlines, notifications, rage-bait videos, and opinions compete for our attention. Many of them are designed to make us angry, worried, or curious enough to keep looking. This project uses fake QR codes as a metaphor for the endless distractions that pull us away from what actually matters. Among the many fake codes, there is one real, functional QR code hidden in the installation. What will happen next if you find it? Not every signal deserves a response. Not every curiosity deserves your time. You don't have to care about everything.
